Affiliate Programs Directory | Find an Affiliate Program  - Article Details

SEO Copywriter And High Competition Keywords

Date Added: April 12, 2012 09:49:50 PM
Author: Admin

When it comes to local search optimization you need to place a major emphasis on working on the keywords that your clients will be searching for.  If you are not good in choosing the most relevant keyword for your business you will be wasting all your time and energy in working hard on irrelevant keywords that your clients will never search for to identify your business in the search engine.

The role of the SEO copywriter is to write meaningful content about your business, by using the relevant keywords in the most appropriate place.  The social media specialist also known as the search engine specialist will do the market research and keyword research for your business.  The consultant will likely come up with batches of keywords.

In most cases, the keywords relevant to your business will be verified across the extent of competition.  It will be easy to rank for keywords with less competition.  If a specific keyword has lot of competition, you might want to work with an SEO copywriter who will create blogs, snippets, social network updates, articles, news, press releases and newsletters to rank high on high competition keywords.

Also it is important that you don’t work on too many keywords at a time.  By doing this you will not be able to rank for any of the keyword. It is ideal to split your keywords in to batches and you can campaign with batch 1 for a certain period of time.  After you gain substantial results with these keywords you can work on batch 2, 3 and so on.

When you choose the keyword, it will be ideal if you have your clients in mind.  Spend sometime pondering over the kind of phrases your clients would use to describe your business and service.  Generic keywords have lot of competition, but it is also a good idea to work on narrow keywords or rarely used keywords as well.

Some social media specialists also work to rank for misspells in keywords as well.  You might not be able to do it all considering the costs involved.  A professional consultant will be able to provide you with a workable plan for a decent budget.  You might want an SEO copywriter to work considering:

  • Appropriate usage of keywords
  • Keywords density
  • Usage of keyword in appropriate places
  • Using keywords in URLs
  • Using keywords in file names
  • Using keywords in page titles
  • Using keywords in headings

With the popularity of SEO, there is a high competition for all businesses and it is not easy to get ahead in the competition.  Therefore, it might not be practical to focus just on short tail keywords; you should as well focus enough to rank for long tail keywords as well. If you hire a professional SEO copywriter they will rightly do the job of ensuring healthy keyword density throughout the content.


No Comments Yet.

Visual Confirmation Security Code

*Enter the code shown: